ByteDance
December 2, 2024
ByteDance Unicorn News - December 02, 2024
TikTok Shop, owned by ByteDance, reported over $100 million in sales on Black Friday in the US, marking significant growth in the e-commerce market. With over 30,000 livestream sessions, the platform is gaining momentum, particularly in fashion, beauty, and home products.
() Introduction
() TikTok Shop's Black Friday Success in the US
TikTok Shop, owned by ByteDance, achieved over $100 million in sales on Black Friday in the US, highlighting its rapid growth in the e-commerce sector. Hosting more than 30,000 livestream sessions, the platform is gaining traction across key categories such as fashion, beauty, and home products, leveraging its unique blend of social engagement and shopping to captivate audiences and drive significant sales.
Sources
1 https://www.businessinsider.com/tiktok-drove-100-million-in-us-black-friday-sales-livestream-2024-12
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