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Epic Games

Epic Games News: Epic Games CEO Backs Roblox’s Pricing Strategy

December 1, 2024

Epic Games Unicorn News - December 01, 2024

Epic Games CEO Tim Sweeney has praised Roblox for its decision to offer a discount on its in-game currency when purchased directly, bypassing the hefty commissions imposed by Apple and Google. This move aligns with Epic Games' ongoing antitrust efforts against major tech companies and could inspire similar strategies across the industry.

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( 00:00:27 ) Epic Games CEO Supports Roblox's Move Against Big Tech

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Tim Sweeney, CEO of Epic Games, has commended Roblox for its recent decision to offer a discount on its in-game currency when bought directly, circumventing the significant commissions charged by Apple and Google. This decision resonates with Epic Games' ongoing antitrust campaign against dominant tech giants and could pave the way for similar approaches in the gaming and tech industries. By taking this step, Roblox challenges the established norms of app store commissions, further fueling the broader debate over the power and control of major platforms.

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